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Rekordy dla McGraw-Hill Series in Marketing



B70456

Buell Victor P.

Marketing management : a strategic planning approach / Victor P. Buell. - New York : McGraw-Hill Book Comp., 1984. - XXI, 682 s. : wykresy ; 25 cm. - (McGraw-Hill Series in Marketing)

ISBN 0-07-008865-9

[000027158]